{"id":608,"date":"2012-09-23T09:53:27","date_gmt":"2012-09-23T13:53:27","guid":{"rendered":"https:\/\/2012.toronto.wordcamp.org\/?p=608"},"modified":"2012-09-23T09:53:27","modified_gmt":"2012-09-23T13:53:27","slug":"featured-speaker-bradley-munro","status":"publish","type":"post","link":"https:\/\/toronto.wordcamp.org\/2012\/featured-speaker-bradley-munro\/","title":{"rendered":"Featured Speaker: Bradley Munro"},"content":{"rendered":"

\"\"Bradley Munro is the principal of the RS4 Marketing Group<\/a>, a Toronto based consulting firm specializing in marketing strategy & product development for small and mid-sized companies. Brad is a marketing professional with over 20 years of experience in the consumer packaged goods and telecommunications\/ICT industries.<\/p>\n

He has held progressively senior management roles with top Canadian customer focused organizations including Kraft Foods, Molson Breweries, Rogers Communications and Bell Canada\/Mobility. \u00a0For the past four years he has been teaching marketing and brand management at McMaster University, Seneca College and the Schulich School of Business.<\/p><\/blockquote>\n

Presentation:\u00a0Effective Marketing In A Digital World<\/h3>\n

Local businesses face global competition. Markets are moving faster and faster. Businesses want results not excuses. Everything is going digital.<\/p>\n

The session will explore effective marketing practices in a digital world and how the integration of social media within the overall marketing strategy is a key success factor. We’ll look at companies like Mountain Equipment Co-op who have capitalized on the evolving digital landscape to build lasting relationships with their customers.<\/p>\n

<\/p>\n

What do you want folks to learn from your presentation?<\/h3>\n

Effective marketing in a digital world is about creating a seamless experience for customers to engage with their favorite brands.<\/p>\n

What attracted you to WordPress in the first place?<\/h3>\n

It is a very user friendly platform that allows for basic website and blog configuration by the average user.<\/p>\n

What are you most looking forward to at WordCamp Toronto?<\/h3>\n

Sharing some thoughts and ideas with a group of talented developers.<\/p>\n

Why did you decide to speak at WordCamp Toronto?<\/h3>\n

I wanted to help shape some of the future thinking of digital developers in terms of marketing practices.<\/p>\n

What is your favourite theme or plugin, and why?<\/h3>\n

Popup Domination<\/a>… great attention grabbing tool.<\/p>\n

\u00bb Click here for more posts from our Featured Speaker series.<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bradley Munro is the principal of the RS4 Marketing Group, a Toronto based consulting firm specializing in marketing strategy & product development for small and mid-sized companies. Brad is a marketing professional with over 20 years of experience in the … Continue reading Featured Speaker: Bradley Munro<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":6358608,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18001],"tags":[],"class_list":["post-608","post","type-post","status-publish","format-standard","hentry","category-featured-speaker"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2g0ao-9O","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/posts\/608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/users\/6358608"}],"replies":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/comments?post=608"}],"version-history":[{"count":5,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/posts\/608\/revisions"}],"predecessor-version":[{"id":1490,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/posts\/608\/revisions\/1490"}],"wp:attachment":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/media?parent=608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/categories?post=608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/tags?post=608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}