{"id":861,"date":"2012-09-04T11:06:49","date_gmt":"2012-09-04T15:06:49","guid":{"rendered":"https:\/\/2012.toronto.wordcamp.org\/?post_type=wcb_session&#038;p=861"},"modified":"2012-11-21T05:27:28","modified_gmt":"2012-11-21T10:27:28","slug":"how-to-do-better-in-google-optimizing-your-wordpress-site-web-content-for-search","status":"publish","type":"wcb_session","link":"https:\/\/toronto.wordcamp.org\/2012\/session\/how-to-do-better-in-google-optimizing-your-wordpress-site-web-content-for-search\/","title":{"rendered":"How to do better in Google: Optimizing your WordPress Site &amp; Web Content for Search"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft\" src=\"http:\/\/0.gravatar.com\/avatar\/a2e0cc1151f2fcc3ceff89aa19a3963c?s=102&amp;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D102&amp;r=G\" alt=\"\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"http:\/\/0.gravatar.com\/avatar\/ecbfed694a1f6a5c8cb0528492fc50ff?s=102&amp;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D102&amp;r=G\" alt=\"\" width=\"102\" height=\"102\" \/>In these back-to-back sessions, you\u2019ll learn the steps to take to help your site do better in search results. Session One will be an overview of SEO tactics to optimize WordPress for search. \u00a0In Session Two, we\u2019ll focus on optimizing your content, including keyword research, web copy and images.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In these back-to-back sessions, you\u2019ll learn the steps to take to help your site do better in search results. Session One will be an overview of SEO tactics to optimize WordPress for search. \u00a0In Session Two, we\u2019ll focus on optimizing &hellip; <a href=\"https:\/\/toronto.wordcamp.org\/2012\/session\/how-to-do-better-in-google-optimizing-your-wordpress-site-web-content-for-search\/\">Continue reading <span class=\"screen-reader-text\">How to do better in Google: Optimizing your WordPress Site &amp; Web Content for Search<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":6358608,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[],"footnotes":""},"session_track":[30539],"session_category":[],"class_list":["post-861","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-get-visible-on-the-web"],"jetpack_shortlink":"https:\/\/wp.me\/p2g0ao-dT","jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/users\/6358608"}],"version-history":[{"count":6,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/861\/revisions"}],"predecessor-version":[{"id":1668,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/861\/revisions\/1668"}],"wp:attachment":[{"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/media?parent=861"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_track?post=861"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_category?post=861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}