A content marketer at heart, David understands that good content starts with knowing the audience. He blends what people say (customer conversations) with what customers do (website data) to help WordPress site owners build smart more attractive content.

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Presentation: Google Analytics and WordPress for Beginners

This session is a beginner’s guide to best practice set up of Google Analytics and navigating the user interface so you can look at your traffic more critically. We’ll also talk about how Google Analytics WordPress plugins simplify your set-up and analysis.