James Archer is the Chief Creative Officer at Crowd Favorite. He’s a future-focused optimist who loves identifying problems and designing solutions for companies that make a difference.<\/p>\n
James Archer is founder of Forty<\/a>, a creative firm that\u2019s been designing rich, emotional, and effective experiences for over a decade (using primarily WordPress). I\u2019m future-focused optimist who loves identifying problems and designing solutions for companies that make a difference. <\/p>\n Over the years he’s worked for clients like Microsoft, Motorola, Walmart, and Yahoo, and has spoken at many conferences and workshops.<\/p>\n The Human Side of UX Design<\/a> in the A11y<\/a> track<\/p>\n Empathy is the core of design, and an empathy-centered approach to user experience design can create truly transformative results for clients. I’ll show you the results of real projects that followed an empathy-driven design approach, and explain how to make empathy a consistent and repeatable part of everyday projects (even with seemingly oppressive constraints and budgets).<\/p>\n Because this approach to design has been remarkably successful for us, and I want to others to be able to benefit from it as well.<\/p>\n We’ve built a metric crap-ton of websites over the past almost 12 years, and after having tried almost every CMS on the market, we kept coming back to WordPress for its simplicity and extensibility.<\/p>\n I like the “Smart Quotes” plugin, which changes straight quotes to curly\/pretty quotes in content. Delicious.<\/p>\n Meeting people who want to create truly great experiences for users.<\/p>\n","protected":false},"excerpt":{"rendered":" James Archer is the Chief Creative Officer at Crowd Favorite. He’s a future-focused optimist who loves identifying problems and designing solutions for companies that make a difference. James Archer is founder of Forty, a creative firm that\u2019s been designing rich, emotional, and effective experiences for over a decade (using primarily WordPress). I\u2019m future-focused optimist who … Continue reading James Archer<\/span> Speaking session<\/h2>\n
Your Presentation<\/h2>\n
What do you want people to learn from your presentation?<\/h2>\n
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Why did you decide to speak?<\/h2>\n
What attracted you to WordPress in the first place?<\/h2>\n
What is your favourite plugin or theme, and why?<\/h2>\n
What are you most looking forward to at WordCamp Toronto?<\/h2>\n