Our Sponsor Spotlight series showcases the people and organizations who are supporting WordCamp Toronto 2015 through financial or in-kind contributions. Learn more about this year’s sponsors.

What is Simplistics Web Design?

“Simplistics is a Toronto-based company that builds smart, sophisticated website solutions . We pride ourselves on providing our clients with straight talk and a simplified process – hence our name.

Our passion and expertise are evident in our work. We apply our insights to our client’s vision to craft a WordPress site that leverages sensational visuals and cutting-edge functionality to achieve their web goals.”

Why WordPress?

“Our favorite thing about WordPress is the Plugins. Normally, it would take months to build a complex and fully featured website. However the ability to leverage the Plugin community has made that a snap. There’s a Plugin for just about everything – literally.”

Do you have an interesting WordPress story?

“We recently had a large website to build for an IT company, and the client was adamantly anti-Wordpress. He runs a sophisticated home and business automation company and was sure he wanted a more sophisticated and secure platform.

After convincing him to trust our expertise, we custom-built it in WordPress. The result is a dynamic site unique to the industry sector, and a source of pride for everyone involved.”

How has WordPress affected you?

“Four years ago, we launched our business with the aim of producing custom websites. Our belief was that WordPress was slow and insecure – something we wanted to stay far away from. Our client’s deserve a unique website that was reliable.

How wrong we were about WordPress!

As a growing entity, we quickly learned the brilliance of WordPress when properly leveraged. It cut our development time in half while allowing us to deliver a unique product that was just as reliable.

We’ve since built over 100 websites with CMS, becoming WordPress ‘Masters’ who depend on the framework as our clients depend on us!”

What’s your advice to WordCamp attendees?

“Go deep. Explore and learn the possibilities of using WordPress, so you can build and communicate with confidence.”