{"id":1147,"date":"2015-09-22T09:20:14","date_gmt":"2015-09-22T14:20:14","guid":{"rendered":"https:\/\/2015.toronto.wordcamp.org\/?post_type=wcb_session&#038;p=1147"},"modified":"2015-09-24T08:48:36","modified_gmt":"2015-09-24T13:48:36","slug":"dont-let-content-hold-your-website-back","status":"publish","type":"wcb_session","link":"https:\/\/toronto.wordcamp.org\/2015\/session\/dont-let-content-hold-your-website-back\/","title":{"rendered":"Don&#8217;t let content hold your website back."},"content":{"rendered":"<p>Presentation will cover:\u00a0Why content is important; website content and how to start developing it; how blogs enhance a website and why not to be afraid of blogging; delve into blogging strategies, tips and topics; take a vertical dive into writing &#8211; basic concepts on grammar, sentence structure, voice, etc. to make content better;\u00a0content driving SEO, with specific focus on the Yoast SEO plugin and how to use it.<!--more--><\/p>\n<p>The intended audience is WordPress users and bloggers, and anyone who struggles with putting pen to paper (fingers to keyboard).<\/p>\n<p><strong>Learning Outcomes<\/strong><\/p>\n<ul>\n<li>Develop content for websites based on the less-is-more approach keeping responsive design in mind.<\/li>\n<li>Improve the quality of content on their website.<\/li>\n<li>Use the Yoast SEO plugin to improve content and SEO for pages and blog posts.<\/li>\n<li>Think about different ideas for which they can use their blog.<\/li>\n<li>Overcome the fear of blogging.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Presentation will cover:\u00a0Why content is important; website content and how to start developing it; how blogs enhance a website and why not to be afraid of blogging; delve into blogging strategies, tips and topics; take a vertical dive into writing &#8211; basic concepts on grammar, sentence structure, voice, etc. to make content better;\u00a0content driving SEO, [&hellip;]<\/p>\n","protected":false},"author":14586272,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1443884400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[765],"footnotes":""},"session_track":[583696],"session_category":[],"class_list":["post-1147","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-content-marketing-seo"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5UjGY-iv","jetpack_likes_enabled":false,"session_date_time":{"date":"October 3, 2015","time":"10:00 am"},"session_speakers":[{"id":"765","slug":"jai-sangha","name":"Jai Sangha","link":"https:\/\/toronto.wordcamp.org\/2015\/speaker\/jai-sangha\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/1147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/1147\/revisions"}],"predecessor-version":[{"id":1161,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/1147\/revisions\/1161"}],"speakers":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers\/765"}],"author":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wporg\/v1\/users\/jaisangha"}],"wp:attachment":[{"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/media?parent=1147"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/session_track?post=1147"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2015\/wp-json\/wp\/v2\/session_category?post=1147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}