Session Description
Building an online presence with WordPress is easy if you have good content, an effective design, and some basic WordPress chops. But building a great online presence means ensuring that everyone that interacts with your site has a satisfying user experience that meets their expectations and needs. But what makes WordPress User Experience different from other UX practices? What are some best practice techniques for defining UX for your audience? And WHO is this audience, anyway? There are probably more user groups that will interact with your site than you expect, all of whom are important to the success of your online marketing efforts.
Learning Outcomes
Whether you’re using WordPress for your own business or building sites for your clients, this 40-minute session with Interaction Designer Tom Auger will walk you through the process of defining and prioritizing User Groups, modeling user interactions using empathy-based techniques, and building out website requirements from a user-centric perspective. You will discover the challenges and opportunities in WordPress User Experience, and will be reminded about how accessibility, internationalization and responsive design all have a profound impact on crafting brilliant WordPress user experiences.
User level
All attendees are welcome to come to this session, but the ones that will benefit the most are designers & developers.
Prerequisites
No prerequisites required to attend this session. Just bring your laptop, your smile & willingness to learn!