{"id":1731,"date":"2017-08-01T09:58:25","date_gmt":"2017-08-01T13:58:25","guid":{"rendered":"https:\/\/2017.toronto.wordcamp.org\/?post_type=wcb_session&#038;p=1731"},"modified":"2017-09-21T15:56:13","modified_gmt":"2017-09-21T19:56:13","slug":"introduction-to-ad-ops","status":"publish","type":"wcb_session","link":"https:\/\/toronto.wordcamp.org\/2017\/session\/introduction-to-ad-ops\/","title":{"rendered":"Introduction to Ad Ops"},"content":{"rendered":"<h2><span style=\"font-weight: 400\">Description:<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Get a quick intro into the online advertising world. \u00a0Then, get a crash course in putting advertisements on your website. \u00a0Learn what free plugins are available, and how you can best work with them.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Learning Objectives:<\/span><\/h2>\n<ul>\n<li><span style=\"font-weight: 400\">Basic Ad Industry terms<\/span><\/li>\n<li><span style=\"font-weight: 400\">How to put AdSense on a site<\/span><\/li>\n<li><span style=\"font-weight: 400\">Plugins for optimizing ad placement<\/span><\/li>\n<li><span style=\"font-weight: 400\">Segmenting your site into multiple revenue categories<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400\">Prerequisites<\/span><\/h2>\n<p><span style=\"font-weight: 400\">They should know how to make a site and navigate the admin<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Description: Get a quick intro into the online advertising world. \u00a0Then, get a crash course in putting advertisements on your website. \u00a0Learn what free plugins are available, and how you can best work with them. Learning Objectives: Basic Ad Industry terms How to put AdSense on a site Plugins for optimizing ad placement Segmenting your &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/toronto.wordcamp.org\/2017\/session\/introduction-to-ad-ops\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Introduction to Ad Ops&#8221;<\/span><\/a><\/p>\n","protected":false},"author":7512903,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1506783600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1581],"footnotes":""},"session_track":[5002,1053294],"session_category":[],"class_list":["post-1731","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-marketing","wcb_track-room-1-149"],"jetpack_shortlink":"https:\/\/wp.me\/p837Y2-rV","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"session_date_time":{"date":"September 30, 2017","time":"11:00 am"},"session_speakers":[{"id":"1581","slug":"james-strang","name":"James Strang","link":"https:\/\/toronto.wordcamp.org\/2017\/speaker\/james-strang\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1731\/revisions"}],"predecessor-version":[{"id":3724,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1731\/revisions\/3724"}],"speakers":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/1581"}],"author":[{"embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/deathbyhicks"}],"wp:attachment":[{"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1731"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1731"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/toronto.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}