{"id":569,"date":"2018-09-10T12:07:40","date_gmt":"2018-09-10T16:07:40","guid":{"rendered":"https:\/\/2018.toronto.wordcamp.org\/?p=569"},"modified":"2018-09-20T16:23:11","modified_gmt":"2018-09-20T20:23:11","slug":"talk-ideas","status":"publish","type":"post","link":"https:\/\/toronto.wordcamp.org\/2018\/talk-ideas\/","title":{"rendered":"Talk Ideas (Update 1)"},"content":{"rendered":"

This is the current version of the talk ideas post having been updated once. The update added the theme announced for the event and a second list of topics to consider.<\/i><\/p>\n

The theme of the event is Gutenberg and the WordPress of Tomorrow<\/i><\/strong>.<\/p>\n

Read about the theme and what it means for speaker submissions in the Gutenberg and the WordPress of Tomorrow theme announcement<\/a> post.<\/p>\n

Apply now<\/a> and submit your talk.<\/strong><\/p>\n

The WordPress ecosystem encompasses a broad and diverse range of topics as befits the world’s most popular authoring and publishing platform. If you are stuck for ideas or to get the ideas flowing for our themed event, here is an alphabetically ordered list of broad topics for the non-Gutenberg<\/span> sessions. Each has a group of sub-topics. These are examples<\/i> and and no session proposal would be expected to address all or even most of the sub-topics in any one of them.<\/p>\n

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  1. Digital workplace\/business\/transformation<\/strong> or digital marketing: what you can do with WP to provide and\/or use web services for your own business or clients’ marketing, CRM, event management, information\/data management, project and task management (pick 3 or 4 and describe the service provided or received, how implemented, costs, maintenance)<\/li>\n
  2. Ecommerce<\/strong> and competing with Magenta, Shopify (comparisons, WooCommerce<\/span> and other plugins, SEO strategies (including local), payments and gateways, success stories)<\/li>\n
  3. Mobile-first design and development<\/strong> (why it’s important and perhaps crucial, how theme designers address mobile now, the changeover options for existing sites, what makes mobile different, native vs HTML5)<\/li>\n
  4. Moving to a more secure world<\/strong>: HTTPS\/SSL (overview and context, compliance, strategies (absolutism), plugins (there are many guides and the challenge is how to deliver the content at the event, not the content itself)<\/li>\n
  5. SEO\/SEM<\/strong>: importance (its role), latest developments (the arms race), keywords, what “intent” means, Yoast\/AIO plugins, analytics, structured data, penalties for insecure sites)<\/li>\n
  6. SEO and lead conversion without wrecking your theme and design<\/strong>: how to select, configure and use banner ads and CTAs, popup or slide-in mailing form or special sales offers; chatbots for converting casual scanners; push notification; social media icons; related posts and sponsored readings; tooltip and popups for getting noticed ads<\/li>\n
  7. Theme\/page builders<\/strong> (the context (developments in the last couple of years), design trends (color palettes, typography, animation, sticky elements, mobile first, micro-interactions), design’s relevance (who can and should use them), best practices, Gutenberg impact), changeover from PHP to JavaScript, site, page and landing page builders including theme included, addon and slider plugins<\/li>\n
  8. WP beginners<\/strong>: starting from zero, getting a WP site up and running for the new beginner: why WP (set the context); defining basic requirements (business, hobby, personal), hosting, 5-minute install, theme selection, essential plugins, security, privacy, backup, updates plus a start-up checklist, important WP limitations, getting help<\/li>\n
  9. WP open to the world<\/strong>: APIs rule, WP’s REST<\/span> APIs (purpose, level of development), headless, WP as an app (incl POC, MVP), using WP content in other systems\/platforms and visa versa (use cases), GraphQL<\/span> (a competitive spec for building and consuming APIs)<\/li>\n<\/ol>\n

    This alphabetically ordered list of generic topics<\/i> for the non-Gutenberg<\/span> sessions is not<\/u> exhaustive. It’s to spark your imagination. If you have any other topics you think our attendees will love, submit your talk idea.<\/p>\n\n\n\n
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    • Apache\/MySQL optimization<\/li>\n
    • Attracting readers<\/li>\n
    • Blogging<\/li>\n
    • Building with the WordPress REST API<\/li>\n
    • Business<\/li>\n
    • Case studies of large projects<\/li>\n
    • Child themes<\/li>\n
    • Coding and Development Best Practices<\/li>\n
    • Contributing to WordPress<\/li>\n
    • Creating Bilingual sites<\/li>\n
    • Creating plugins (intro or in-depth)<\/li>\n
    • CSS tips for WordPress<\/li>\n
    • Design advice for WordPress<\/li>\n
    • DevOps \/ Sysadmin<\/li>\n
    • Diversity and Inclusion<\/li>\n
    • E-commerce<\/li>\n
    • Editing themes and using template tags<\/li>\n
    • Email marketing and list building with WordPress<\/li>\n
    • Enterprise<\/li>\n
    • GDPR<\/li>\n
    • GPL\/Free Software and what it means for WP Plugins and themes<\/li>\n
    • Gutenberg<\/li>\n
    • HTML for bloggers<\/li>\n
    • JavaScript<\/li>\n
    • Learning management systems<\/li>\n
    • Lessons from the Open Source Communities<\/li>\n<\/ul>\n<\/td>\n
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