I am involved in content creation and management in a number of ways – working in communications at TD Bank, copywriting for enollo agency client websites, and writing weekly posts for ShopStorm. I finished my bachelors with a focus on communications from University of Toronto. I am a proponent of WordPress and have built client websites on the platform in the past. This will be my first time as speaker at a WordCamp, and I’m looking forward to it!

Presentation: Don’t let content hold your website back.

“We’ve all heard that “content is king”, but In the process of creating a website, content often gets ignored and left behind as the last thing to be crafted. Through this talk, I’d like to share my learnings from writing for different mediums – newspaper, websites, blogs, books, marketing materials – to help others improve their content.”

What unique perspective are you bringing to this talk?

“I continue to learn more about content creation and sharing of ideas. I’ll share what I have learned from being in and working for different types of organizations.”

What’s one really cool thing people will discover during your session?

“How to optimize your blog posts and website content using the Yoast SEO plugin for WordPress.”

What are you most looking forward to at WordCamp Toronto?

“Listening to and learning from other speakers and attendees about how they use and share through WordPress. Oh, and the awesome swag!”